Three steps to effective contracts
By John Culotta
Summer is here, and so is the busy time for pest management professionals (PMPs). Before you get too preoccupied with those looming termite calls, it’s important to examine your contracts, as well as related processes and communications. Here are three ways to better utilize a contract:
1. Improve contract language.
Contracts are a major factor in managing customer expectations and your risks, but they are effective only if you communicate clearly with your clients. As soon as possible, examine your contracts to make sure they are clearly worded. Industry jargon that seems clear to you may confuse clients.
More importantly, examine what’s in your contracts. They should emphasize that there are no guarantees, and multiple treatments may be required. This contract language can set expectations and alleviate potential claims, because when a customer has realistic expectations, there is less room for dissatisfaction. Plus, this language gives you a better chance of defending yourself in the event of a claim.
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